Maalavidaa is Alycia Rainaud, a French Canadian Graphic Designer and Digital Artist based in Montréal. Her highly saturated abstract aesthetic finds its inspiration in Jungian therapy, color therapy, and meditation. Alycia's work aims to explore the complexity of emotions through creative introspection as a path to increase emotional intelligence and mental health sensitivity. With this aim as a work thread, she founded Heal The Deal, Metaverse’s first emotional support club, a safe space driven by a creativity and empathy, as well as a gateway to a new path in Alycia’s journey. She created Maalavidaa in 2016 as both a persona and an artistic mindset, whilegraduating in June 2018 with a Master Degree in Graphic Design and a thesis dealing with the importance of Psychology in Design.
Ever since, Alycia has been working as an independent creative director while mainly focusing on putting mental-health and wellness at the forefront of her practice, defining herself as a designer of emotions. Alongside her print-oriented background, Alycia is also experienced with branding, motion design, programming, UI/UX, textile design, laser cutting, 3D printing, offset/screen-printing, and cultural mediation.
Of Terror and Solstice - Horizontal
You Come Find Me II
Grounding - Horizontal
You Come Find Me III
Wash It All Away - Horizontal
Falling in and Out - Horizontal
Amalthea
House of Wind
Caliban - Horizontal
Oberon
Comfort in Discomfort
Titan - Horizontal
Wash It All Away
Inhale, Hold, Exhale, Repeat
You Come Find Me - Horizontal
Healing - Horizontal
Amalthea - Horizontal
Healing
Comfort in Discomfort - Horizontal
House of Wind - Horizontal
Rhea
Inhale, Hold, Exhale, Repeat - Horizontal
Titan
Museum of Contradictions - Horizontal
The Farthest Shore
Oberon - Horizontal
The Fabric of Time
You Come Find Me II - Horizontal
Rhea - Horizontal
The Farthest Shore - Horizontal
You Come Find Me
Caliban
You Come Find Me III - Horizontal
Grounding
The Fabric of Time - Horizontal
Museum of Contradictions
Falling in and Out
Of Terror and Solstice