Franck Lefebvre is a French artist born in 1978 in Lille, in the north of France. Passionate about nature since childhood, he studied environmental management and conservation before working for several years as a forest ranger. He later turned to the performing arts, drawn to the power of light in theatre, opera, and classical music. In 2009, he brought together his three lifelong passions — world landscapes, light, and the living arts — to create World Video Art, a new visual language at the crossroads of photography, cinema, and contemplation. His aim: to capture the fleeting magic of natural elements and transmit it through “living photographs” in ultra-high definition, designed as quiet and soothing digital paintings. His work gives central importance to framing, color grading, subtle movement, and the natural rhythm of the living world.

For over ten years, Franck Lefebvre travelled across Europe — from Greece to Iceland — in search of rare landscapes and unique lighting conditions. In 2021, he launched his first collection of over 60 works, carefully selected from more than 1,000 video recordings, representing over 100 terabytes of footage. Each piece is filmed in 4K UHD at 50 frames per second, with natural stereo sound and RAW recording for maximum visual immersion. His creations have been featured in high-end interior design projects, and his approach has resonated with architects, healthcare professionals, and hospitality experts alike — all drawn to this new form of emotionally-driven digital art.

Franz Rosati is a musician, digital artist and teacher. He uses digital technologies and custom-developed software as a basis for his artistic production, which ranges from live concerts to live audio-visual sets, installations, software art and printed works of art. His major creations include digital artworks such as Hyletics, Map of Null, Machine & Structure, exhibited in galleries and international platforms in the form of digital art adapted to large screens as well as LED walls or video-projections. These works also take the form of audiovisual concerts, presented in music and digital art festivals such as Romaeuropa, Les Bains Numériques, 90dB, ADAF, or in clubs focused on experimental music, electronics or techno like the OHM in Berlin, where the cinematographic and narrative element are mixed with the extemporaneous, bringing to each repetition new and unpredictable elements, thanks to the use of procedural and interactive generation techniques for sound and image.

Franz also teaches interactive systems and sound design at the European Design Institute IED, conservatories and universities in Italy and abroad, and as part of the organization of training workshops for festivals and arts and technology institutions.